Use tools like Google Search Console – or your preferred SEO tool to find broken links on your site. If a page has been permanently removed, set up a 301 redirect to a related page to preserve link equity. Join over 3 million smart website owners who use AIOSEO to improve their website search rankings. Get the #1 most powerful WordPress SEO plugin today and join over 3 million smart website owners who use AIOSEO to improve their website search rankings. This is the same data we used when we started the audit, but now, you should look at the results of the improvements. Once improvements are made, you should monitor their performance for quite a while, as some can take a long time to take effect.

Title Tags

You’ll find a list of the most important problems you need to fix on your site for better rankings. It also offers you a detailed analysis of the following things. SE Ranking is one of the widely used SEO audit tools which scans every web page of your website and provides you recommendations on how to fix your site’s on-page or off-page issues. Before getting started, I’d use this basic website auditing checklist to review certain necessary elements of a site’s performance. Does your site have URLs of excessive length due to keyword stuffing? Do they contain session IDs and/or include tons of dynamic parameters?

So if you want to get higher Google rankings, you’ll love the actionable steps in this guide. Only after ensuring your on-page SEO and internal links are strong and confirming that backlinks are indeed the differentiating factor, should you invest in targeted link building. Log files track every visit from search engine bots, like Googlebot or Bingbot. They show which pages are crawled, how often, and what the bots do. To learn more, check out this guide on how to start a link building campaign with the Link Building tool. Having multiple versions of your website accessible to search engines can seriously dilute your SEO efforts.

Marketing Against the Grain

Unlock the power of advanced SEO tools and data-driven insights. That means we’ll work to keep this audit checklist up-to-date as SEO changes, so be sure to check back for new updates. If you have any additions or suggestions, please let us know in the comments below. Videos play an increasingly important role on the web, but in truth, many sites pay no attention to video SEO. This is one area where BHS Links Google simply won’t « figure it out » without solid, technical SEO.

• By prioritizing fixes and leveraging a strategic mindset, you’ll solve the immediate problems and set your site on a course for sustained growth.
• We can typically get an SEO audit complete in 10 to 14 business days.
• If you’re looking to save money by only auditing a few of your webpages, don’t.
• Back in the day, meta descriptions were a very important SEO tool.

Enhancing user experience and satisfaction

You can check your incoming links using a backlink checker tool or the Google Search console’s ‘Links to your site’ report. If the above list does not make much sense to you, you better hire a developer or SEO expert to do the work for you. It will not cost you a lot, and you have to do it to improve your SEO rankings and conversions. From my experience talking to clients, handling website page speed is one of the most challenging tasks, at least for non-technical users.